| Sr No. |
Paper Title (Author) |
Page No. |
| 1. |
Equity Valuationb of Public Sector Enterprises: Power Grid Corporation of India Limited & ONGC Limited Anjala Kalsie, Ashima Arora |
1-13 |
| 2. |
A Structural Equation Modelling Approach to Study the Determinants of Consumers' Attitude towards Viral MArketing - An Empirical Study Rishi Raj Sharma, Balpreet Kaur |
14-19 |
| 3. |
Awareness towards Social Advertisements: A Comparative Study among Urban and Rural Repondents Namrata Khairah, Amardeep Kaur Ahluwalia |
20-29 |
| 4. |
Antecedents of Job Atonement among Faculty Members of Higher Educational Institutions Kawaljit Kaur Bhatia, Dhiraj Sharma |
30-38 |
| 5. |
The Measurement of Perceived Service Quality of Patients in the Government Districts Hospital in Eastern Uttar Pradesh Shailesh Kumar Kaushal |
39-50 |
| 6. |
What Drives FDI & FPI for Nuturing Indian Economy? An Analysis Hemalatha Ramasubramanian, Parul Bhatia |
51-59 |
| 7. |
Green Banking Adoption: A Comparative Study of Indian Public and Private Tejinder Pal Singh Brar |
60-67 |
| 8. |
Firm Level Innovativeness: Antecedents and Consequences Harpreet Singh Bedi |
68-76 |
| 9. |
Factors Affecting the Sales in Hotel Industry (With special reference to Radisson Jalandhar) Aaina Dhingra |
77-85 |