Workshop in collaboration with IIM Kozhikode

Jalandhar, Sep. 14, 2018: The PG Department of Commerce at Apeejay College of Fine Arts organised a five-day workshop on ‘Digital Marketing and Affiliate Marketing’ in collaboration with IIM Kozhikode, Kerala. Bhavna Bhardwaj, Digital Media and Entrepreneurship Mentor, IIM Kozhikode was the resource person for the same.

It is also a matter of great pride for Apeejay College of Fine Arts to be singled out as the Zonal Partner of IIM Kozhikode in this venture. 52 students participated in the Workshop, out of which 5 students got selected on the basis of pure merit. The selected students shall be competing with 15 zonal partners of Kozhikode circle in the finale. Participating students not only learnt marketing techniques but also website making in order to market their products in a professional way.

College Principal, Dr Sucharita, appreciated the synergy of the Head of the Department, Dr Monika Arora, and the Coordinator of the Workshop, Dr Manisha Sharma, for the successful completion of the five-day Workshop.

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